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Journal of Korean Society for Quality Management > Volume 27(3); 1999 > Article
Journal of Korean Society for Quality Management 1999;27(3): 142-.
소비자의 선호도에 근거한 체계적 제품설계 절차
전영호1, 백인기1, 정의승2
1홍익대학교 정보컴퓨터공학부
2고려대학교 산업공학과
A Systematic Process of Product Design Based on Cutomer Preferences
ABSTRACT
In the context of total quality management, customer satisfaction is a key factor of success. Customer needs have been in the past described with rather vague words. In order to lead in the competitive market, product designers must be willing to interpret and reflect customer perceptions of a product on the design. The objective of this research is to develop a systematic process capable of linking customer preferences on a product to the design of product elements or specifications. The design process consists of multivariate statistical analyses, semantic differentials, and multidimensional scaling techniques under the framework of a methodology known as quality function deployment which is frequently used to construct a quality design process. The process being established is expected to serve as an effective means to communicate between the customer and the designer through proper representational schemes of design elements.
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